An abandoned cart isn't a statistic. It's an uncollected invoice.
of carts abandoned, e-commerce average
of abandoned carts are recoverable with fast execution
the window where intervention has the biggest effect
Why carts get abandoned
Total cost shows up too late
Shipping, taxes and delivery time appear only at checkout. The customer recalculates and leaves.
An unanswered question
Size, compatibility, stock, returns. With no answer in seconds, the session dies.
Comparing in another tab
They didn't quit — they postponed. This is where the order is won or lost.
Checkout is too long
Forced account creation, useless fields, missing payment method.
How BRILU recovers it
Detect in session
SPR™ scores every live session. When abandonment probability rises, the system knows before the tab closes.
Intervene while it's warm
The Revenue Agent handles the objection right in the conversation: stock, delivery, alternative, justified offer.
Execute the sequence
Email, SMS and notifications, ordered by cart value and customer history. Not the same template for everyone.
Report in revenue
See recovered revenue per channel and per sequence. Not open rates — money.
Works on Shopify, WooCommerce, Magento, PrestaShop or a custom platform. Your data stays yours — see what Revenue Intelligence is.
See how much you lose in cart
We show you, on your real data, how much of your abandoned carts can be recovered and how fast.